Making a rewarding experience even easier

A pillar of our five-year strategic plan is a commitment to build and deepen relationships with the donors of the future. That means delivering exceptional experiences to Canadians who donate blood or register to become stem cell or organ donors wherever they interact with us. And it requires gaining deeper insights into shifting demographics, social trends and cultural diversity as we evolve our donor base to reflect patients’ changing needs.

Myriam Osborn
Donor centre supervisor, Canadian Blood Services

Portrait of Myriam Osborn